An Ecommerce Website created to sell health care & lifestyle products for elderly people.

Online store selling health-care products and lifestyle accessories for the elderly

The aim of Ezizio Ventures is to create an eCommerce platform where the elderly and senior citizens can purchase products for their daily needs, healthcare items and lifestyle products. It was possible to choose from a variety of products, each designed to be helpful to the elderly.Their mission is to fulfill the needs of the older generation who are still young at heart and do not wish to rely on others, which is correctly stated in their mission statement - "Growing old is a bliss".

What were our challenges?

An older and senior-oriented platform was to be designed to sell products. From lifestyle items to daily necessities and health care items, there was something for everyone. We developed a solution that could be used efficiently by oder people and senior citizens because the products were aimed at this group. The website made it very easy for elderly people to find products they need.Additionally, based on the targeted here buyers, we streamlined the overall purchase process to ensure quick checkout.

The solutions that we offer

At the start of the project, the center of focus was the front-end design, which targeted older people. There were static banners on the home page of the website that customers could read easily, and they could quickly find the relevant category by clicking on the banners. Our website also featured large product icons and bold fonts that made it easy for our target audience to read and understand.The website's navigation was easy to understand, and the checkout process was quick, so buyers could complete the transaction quickly.


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